¨Anagram¨ is a metaphor of the identity game that we, users of the digitalized era, play daily on social media platforms and real life scenarios. Observational Learning, seeing what happens to a certain model behavior and applying it to real life, is what humans are driven to do by birth, and fashion doesn’t escape it. As a self-expression tool, fashion gives us ways to show who we are, disguise things that make us concerned and even reach a brand new identity, therefore this production plays with the power of styling and makeup in terms of strength and attitude source for the wearer, who never changes, but always appears different to the eyes of the other. Winking at the late 80s and early 90s fashion trends, this editorial presents different facades of our muse.
Photography; Didac Alcoba @2dimage Creative Direction & Styling: Fausto Leoni @faustoleoni_ Studio: 2d Image @2dimage Makeup & Hair: Dunia Ramos @dunmakeup Muse: Hera Coll @heracoll3 at @flemingmodels